Gender-Inclusive Language, Localization and the Gaming Industry

By |2021-05-07T15:46:19+02:00May 3rd, 2021|

Video games are an important cultural expression that continue to reach an ever-growing audience. Many believe that ‘the industry will reach over $300 billion by 2025’. Localization (and language itself) is a powerful tool when discussing cultural expression. It plays a fundamental role in delivering products that desire to include every player in its stories.  Language serves as a strong representation of how our society continues to grow, and so it requires constant learning and [...]

Call for Papers: Game Global Digital Summit: October 5-6, 2021

By |2021-04-27T10:37:09+02:00April 12th, 2021|

Game Global (GG), born from the expansion of LocWorld’s successful Game Localization Round Table, is currently building the program for its next virtual summit. Game Global events are open to game developers, publishers, service providers and any other stakeholders related to the gaming industry. Our main purpose is to provide a safe and open space to localizers, designers, producers, testers, or anyone else in the gaming industry to share their endeavors, successes, practices, and research [...]

What we learned from the Game Global Focus on: Training and Recruitment webinar

By |2021-02-23T14:42:51+02:00February 23rd, 2021|

In December 2020 we organized our first focus webinar choosing a topic that is near and dear to everyone’s heart: how to train and recruit the future professionals of the video game localization and quality assurance (QA) industry. A recurring discussion that began in 2017 at our last Game Localization Round Table at LocWorld Barcelona (the last one before we officially started Game Global) and a topic that was later analyzed in a blog article [...]

Why Video Game Localization Veterans Rock

By |2021-02-18T14:53:40+02:00February 18th, 2021|

Today we want to celebrate all our fellow video game localizers in the industry and we thought this article was the perfect way to do it. This blog post was originally published on born to be global. Thanks Nataly Kelly for sharing this with us! For a long time, I wondered why many of the best professionals I met in the localization space seemed to come with gaming industry experience. I [...]

World-Building Through Language

By |2021-02-04T13:48:53+02:00February 2nd, 2021|

Introduction During the development of Frontier Development’s theme park simulation game, Planet Coaster, (released in 2016), a number of ideas were generated to aid in the building of this living world. The goal being that players could feel a tangible connection to the thousands of park guests they were attempting to entertain. One suggestion was the creation of a substitution language based on English, and thus, Planco was born. Planco [...]

A day in the life of a video game localization QA lead

By |2021-02-03T18:57:19+02:00February 2nd, 2021|

Thomas Colombo, LQA Team Lead in the Games department of Alpha CRC, walks us through the essential activities and tasks of his job. From him, we can better understand the ins and outs of a person working in the video game localization industry. Before we dive into it, let’s refresh a few of the basic concepts of LQA in the video game industry. Why LQA? Localization Quality Assurance ensures that [...]

Camouflage: Invisible Morality and Game Localization as “Post-design”

By |2020-11-25T17:26:02+02:00November 24th, 2020|

Think of videogame translators. Give them a face. In my opinion, they are soldiers. If the post-production of a game were a battlefield, translators would be specialized soldiers in camouflage, sent for reconnaissance in an unknown territory with little information on the enemy outposts. Their knowledge of the war scenery will possibly condition the entire upcoming battle. Their mission: to be undetected, whatever the cost. Game translators perform strong mimetic actions, their work depends [...]

Call for Papers: Game Global Digital Summit: March 2-3, 2021

By |2020-09-30T13:37:39+02:00September 29th, 2020|

Game Global (GG), born from the expansion of LocWorld’s successful Game Localization Round Table, is currently building the program for its next virtual summit. Game Global events are open to game developers, publishers, service providers and any other stakeholders related to the gaming industry. Our main purpose is to provide a safe and open space to testers, localizers, designers, producers or anyone else in the gaming industry to share their endeavors, successes, practices and research [...]

“Where did you learn that, honey?” Gender related issues in the Italian localization of Tomb Raider

By |2020-06-30T23:27:24+02:00June 30th, 2020|

This week we feature an article by Mirco Carlini about how gender awareness also plays an important role in video game localization and we want to do so by looking at some examples of the Italian version of the iconic Tomb Raider. This article originally appeared in the March/April 2020 edition of Multilingual Magazine.  Gender related issues in video games are certainly a hot topic right now, and it is a topic that has [...]

Educating the future professionals of the game localization industry

By |2020-06-02T04:25:13+02:00June 1st, 2020|

The gaming industry and the localization sector continue to expand These industries are projected to keep growing at a pace of 8-9% in the upcoming years. New technologies such as cloud gaming and virtual and augmented reality may have an impact on the industry in the near future, making the number of gamers and games skyrocket. What if the Netflix of videogames is around the corner? Can you imagine a similar revolution in the [...]

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