Our Inclusive Language Origin Story | 1A |
9:30am – 10:15am • Monday, July 11, 2022     Room: Bellevue

Amanda Hawthorne
Inclusive Language Specialist
Electronic Arts IL

Two years ago, inclusive language was a dream in the distance, a well-meaning intention but never a priority. That all changed when Electronic Arts (EA) put together the taskforce. Not a band of superheroes but a group of everyday people with a mission to invoke change. In this session, attendees will learn how EA created inclusive language guides for 30 languages, and how it has helped us embed inclusion into localization. They’ll also find out how they’ve been building an inclusive language community and their plan for the future.

Takeaways: Attendees will receive some real practical tips on how to raise awareness of inclusive language; tips on building a strategy; and learn about common challenges to inclusion and how to tackle them.