Diego Cresceri is CEO and founder of Creative Words, a language service provider based in Genoa. At Creative Words he is responsible for the company’s strategy and growth. His clients include multilingual translation agencies, Italian companies aiming to internationalize, and foreign companies aiming to enter the Italian market. Diego graduated from the University of Genoa in translation and interpreting and before founding Creative Words he was a translator, project manager and chief operations officer at a local translation agency. He is currently a member of the board of directors of the European Language Industry Association (ELIA). When not involved in his company, Diego holds workshops and seminars on innovation, artificial intelligence, and machine translation at universities, training schools, and language associations nationally and internationally.