Our full agenda is coming soon but here are some highlights of what is to come
Sessions
Registration Open + Welcome Coffee
Welcome & Networking
To Localize, or to Localise, That is the Question… To Localize, or to Localise, That is the Question… | P10 |
2:30pm – 3:30pm • Wednesday, November 6, 2019 Room: California
2:30pm – 3:30pm • Wednesday, November 6, 2019 Room: California
Increasingly, we are aware of the importance of giving gamers across the world an experience that feels real to them. English is used differently in the US than Canada, the UK and South Africa. The same is true with Spanish and Portuguese between Latin America and Europe, and maybe it gets even more complicated with Chinese and Arabic. This round table session provides a forum to discuss business and practical aspects of how to deal with different language variants.
Teddy Bengtsson
Founder/DirectorRoundTable Studio
2:30pm – 3:30pm • Wednesday, November 6, 2019 Room: California
Teddy grew up in Sweden where he studied languages. Although his early professional career diverged into skiing, fashion and the restaurant trade, he eventually came back to languages through localization and a global journey including five home countries. Having held senior localization roles with major IT players Microsoft and Oracle, a crazy idea led him to start an LSP business in Argentina in 2003. RoundTable Studio quickly grew into a regional leader with production centers in Buenos Aires (Argentina) and Porto Alegre (Brazil), and a business management unit in Spain where game localization has become one of its key vertical markets.
Round table - University & Industry collab Round table - University & Industry collab | P11 |
3:45pm – 4:45pm • Wednesday, November 6, 2019 Room: California
Presenter: Miguel Bernal-Merino
Lecturer
University of Roehampton Round table - University & Industry collab | P11 |
3:45pm – 4:45pm • Wednesday, November 6, 2019 Room: California
Miguel Bernal-Merino believes passionately in great quality game localization and has been working nonstop to raise awareness of issues within the game and localization industries as well as academia and translation studies. He is convinced that research into these topics will improve quality, player satisfaction, turnover and return on investment. Miguel holds a doctorate in the localization of video games and is currently lecturing at the University of Roehampton in London. He is a sought-after speaker and prolific author on audiovisual translation and game localization. Miguel was instrumental in the creation of the Localization Summit within the Game Developers Conference and is one of the advisors. He is also a member of the International Game Developers Association and co-founder of the Game Localization Special Interest Group.
3:45pm – 4:45pm • Wednesday, November 6, 2019 Room: California
Miguel Bernal-Merino
LecturerUniversity of Roehampton
3:45pm – 4:45pm • Wednesday, November 6, 2019 Room: California
Miguel Bernal-Merino believes passionately in great quality game localization and has been working nonstop to raise awareness of issues within the game and localization industries as well as academia and translation studies. He is convinced that research into these topics will improve quality, player satisfaction, turnover and return on investment. Miguel holds a doctorate in the localization of video games and is currently lecturing at the University of Roehampton in London. He is a sought-after speaker and prolific author on audiovisual translation and game localization. Miguel was instrumental in the creation of the Localization Summit within the Game Developers Conference and is one of the advisors. He is also a member of the International Game Developers Association and co-founder of the Game Localization Special Interest Group.
Open Debate - Industry
What does the future hold for the video game industry?
How to Nail Voice-over Localization with No Experience How to Nail Voice-over Localization with No Experience | P3 |
12:15pm – 1:00pm • Tuesday, November 5, 2019 Room: California
12:15pm – 1:00pm • Tuesday, November 5, 2019 Room: California
Full Synopsis to be Released Soon.
Glory Choe
Program Manager, R&D LocalizationSalesforce
12:15pm – 1:00pm • Tuesday, November 5, 2019 Room: California
Before her recent move to Salesforce, Glory started her localization career as a linguist, followed by stints as LQA engineer at Linkedin and L10n producer at Zynga. In 2015, she joined an esports game studio, Super Evil Megacorp, as a Localization Manager, which was truly a dream come true for a lifelong gamer such as herself. Fascinated by different languages and cultures around the world ever since she was little, Glory studied languages and linguistics at the University of Washington in Seattle and has traveled to over 20 countries and three of the Seven Wonders of the World.
How to Harness Your Testing Compliant with China Regulations How to Harness Your Testing Compliant with China Regulations | P4 |
2:15pm – 3:00pm • Tuesday, November 5, 2019 Room: California
2:15pm – 3:00pm • Tuesday, November 5, 2019 Room: California
China’s gaming market is like a money machine, but it also comes along with many more regulations from the government. This session generally shares the Chinese game market landscape and teaches you how to perform compliance testing for Chinese speaking players.
Echo Huang
Senior Delivery ManagerBeyondsoft Corporation
2:15pm – 3:00pm • Tuesday, November 5, 2019 Room: California
George Tong
Senior DirectorBeyondsoft Corporation
2:15pm – 3:00pm • Tuesday, November 5, 2019 Room: California
George Tong has nearly 19 years of IT and business management experience in the product globalization industry. Since 2016, George has worked in the US as senior engineering director, using his globalization industry knowledge, leading Beyondsoft’s onshore/offshore team to globalize clients’ products portfolios. Prior to that, in Nov 2005, George was the general manager and chief technical lead of Product G11N Services Business Unit at Beyondsoft, overseeing project management, technology innovation, personnel management, and business operations.
Localization Round Table: Applying MT in Gaming - from Theory to Reality Localization Round Table: Applying MT in Gaming - from Theory to Reality | P5 |
3:15pm – 4:15pm • Tuesday, November 5, 2019 Room: California
3:15pm – 4:15pm • Tuesday, November 5, 2019 Room: California
Full Synopsis to be Released Soon.
Yumi Okubo-Shuman
Localization Engineering ManagerBig Fish
3:15pm – 4:15pm • Tuesday, November 5, 2019 Room: California
Yumi Shuman is a localization engineering manager in the International team at Big Fish. She is passionate about the integration of language and modern technologies with game products. Her current focus is driving cloud-based CAT technology with the mix of machine translation and TM program strategy. This is a key component in widening content availability for game and marketing localization. When she’s not working, Yumi enjoys playing with her 5-year-old twins.
Andrea Tabacchi
VP Customer SuccessMemsource
3:15pm – 4:15pm • Tuesday, November 5, 2019 Room: California
Andrea Tabacchi is the vice president of customer success at Memsource where he utilizes his extensive experience in building customer-centric language technology solutions for multinational corporations and global translation companies. He and his team work with clients to develop solutions to address their translation technology needs, including innovative ways to optimize the Memsource platform, and liaise between clients and internal teams to suggest tool improvements. Prior to Memsource, Andrea spent over ten years on the language service provider side where he served in several roles in language technology, from localization engineering to technology director.
LinkedIn: andreatabacchi
Wrap Up & Dinner Info
Localizing Massive Games: The Division 2 from Conception to Live Localizing Massive Games: The Division 2 from Conception to Live | P7 |
10:00am – 10:45am • Wednesday, November 6, 2019 Room: California
10:00am – 10:45am • Wednesday, November 6, 2019 Room: California
Full Synopsis to be Released Soon.
Virginia Boyero
Associate ProducerMassive Entertainment – A Ubisoft Studio
10:00am – 10:45am • Wednesday, November 6, 2019 Room: California
Virginia Boyero is a history graduate who started a career in games localization in 2006, following a passion for working with languages and quickly getting hooked on the fast-paced tempo of the industry. She joined Massive Entertainment in 2010, and after the release of Far Cry 3 moved on to The Division team where she’s been an Associate Producer for the audio, localization and narrative departments for The Division and The Division 2. Outside of work, Virginia is often found reading travel literature, preferably while on a train.
Patrick Görtjes
Localization Project ManagerMassive Entertainment – A Ubisoft Studio
10:00am – 10:45am • Wednesday, November 6, 2019 Room: California
Patrick Görtjes is a Localization Project Manager at Massive Entertainment, the lead development studio behind the Tom Clancy’s The Division games. Patrick holds a Bachelor’s degree in International Communication and got his start in the industry as a translator before moving on to project management. When he’s not working, Patrick enjoys hiking, board games, and karaoke.
Panel Discussion on Culture Panel Discussion on Culture | P8 |
11:00am – 12:15pm • Wednesday, November 6, 2019 Room: California
Moderator: Kate Edwards
Moderator: Kate Edwards
CEO / Principal Consultant
Geogrify Panel Discussion on Culture | P8 |
11:00am – 12:15pm • Wednesday, November 6, 2019 Room: California
Moderator: Kate Edwards
Kate Edwards is the CEO and principal consultant of Geogrify, a consultancy for content culturalization, a board member of Take This, and is the former executive director of the International Game Developers Association from 2012 to 2017. In addition to being an outspoken advocate that serves in several advisory/board roles, she is a geographer, writer and corporate strategist who pioneered the field of content culturalization in games. As Microsoft’s first geopolitical strategist on the geopolitical strategy team she created and managed, Edwards protected the company against political and cultural content risks across all products and locales. Since Microsoft, she has assisted many clients on a variety of geopolitical and cultural issues across many products and game franchises. Kate is also a columnist for MultiLingual magazine. Fortune magazine named her as one of the “10 most powerful women” in the game industry and she was named by GamesIndustry.biz as one of their six People of the Year. In April 2018, she was honored with Reboot Develop’s annual Hero Award.
11:00am – 12:15pm • Wednesday, November 6, 2019 Room: California
Moderator: Kate Edwards
Kate Edwards
CEO / Principal ConsultantGeogrify
11:00am – 12:15pm • Wednesday, November 6, 2019 Room: California
Moderator: Kate Edwards
Kate Edwards is the CEO and principal consultant of Geogrify, a consultancy for content culturalization, a board member of Take This, and is the former executive director of the International Game Developers Association from 2012 to 2017. In addition to being an outspoken advocate that serves in several advisory/board roles, she is a geographer, writer and corporate strategist who pioneered the field of content culturalization in games. As Microsoft’s first geopolitical strategist on the geopolitical strategy team she created and managed, Edwards protected the company against political and cultural content risks across all products and locales. Since Microsoft, she has assisted many clients on a variety of geopolitical and cultural issues across many products and game franchises. Kate is also a columnist for MultiLingual magazine. Fortune magazine named her as one of the “10 most powerful women” in the game industry and she was named by GamesIndustry.biz as one of their six People of the Year. In April 2018, she was honored with Reboot Develop’s annual Hero Award.
Round table - Open topic discussions Round table - Open topic discussions | P9 |
12:30pm – 1:15pm • Wednesday, November 6, 2019 Room: California
12:30pm – 1:15pm • Wednesday, November 6, 2019 Room: California